One of the ads on the show was for Skyla - an IUD product. Perfect placement - - if you are in a 450 square foot house, the last thing you want are "new additions" that take up space that you really don't have. Skyla is excellent for Tiny House Nation, but terrible for Nineteen Kids and Counting.
Tuesday, April 7, 2015
An Engineer"s Guide to Television Ad Placement
I was watching Tiny House Nation today - - a really good show if you want to buy a 450 square foot house. Why certain ads get placed on certain shows is always interesting.
One of the ads on the show was for Skyla - an IUD product. Perfect placement - - if you are in a 450 square foot house, the last thing you want are "new additions" that take up space that you really don't have. Skyla is excellent for Tiny House Nation, but terrible for Nineteen Kids and Counting.
One of the ads on the show was for Skyla - an IUD product. Perfect placement - - if you are in a 450 square foot house, the last thing you want are "new additions" that take up space that you really don't have. Skyla is excellent for Tiny House Nation, but terrible for Nineteen Kids and Counting.
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Marketing
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