Sunday, September 6, 2009

The Personality Profile of a Designer

Famed design firm IDEO CEO Tim Brown has developed a list of key characteristics that one should look for in design thinkers:
  1. Empathy - They can imagine the world from multiple perspectives - those of colleagues, clients, end users, and customers (current and prospective). By taking a "people first" approach, design thinkers can imagine solutions that are inherently desirable and meet explicit or latent needs. Great design thinkers observe the world in minute detail. They notice things others do not and use their insights to inspire innovation.
  2. Integrative Thinking - They not only rely on analytical processes (those that produce either/or choices) but also exhibit the ability to see all the salient - and sometimes contradictory - aspects of a confounding problem and create novel solutions that go beyond and dramatically improve on existing alternatives.
  3. Optimism - They assume that no matter how challenging the constraints of a given problem, at least one potential solution is better than the existing alternatives.
  4. Experimentalism - Significant innovations don't come from the incremental tweaks. Design thinkers pose questions and explore constraints in creative ways that proceed in entirely new directions.
  5. Collaboration - The increasing complexity of products, services, and experiences has replaced the myth of the lone creative genius with the reality of the enthusiastic interdisciplinary collaborator. The best design thinkers don't simply work alongside other disciplines; many of them have significant experience in more than one.

1 comment:

  1. Columbia's financial engineering graduates are just programmers pretending to be quants just like their industrial engineers are mostly actuaries.
    No other academic department is more responsible for the destruction of both the American banking and automobile industries. Those Trotskyites never believed in American economics and just faked it. You don't see them saying enything how Japan collapsed form all their good advice and you don't see them admonishing their fellow reds in China for bad quality.

    Columbia Civil Engineering is controlled by the mafia, which is why all the famous professors whose surnames started with S up and left. Engineering is the only Columbia library that does not check id so mafia contractors can go without a trace.

    Ivy League universities are not good at getting students jobs, only grants to be commie nutty organizers. No business ever trusts such left wing graduates who don't believe in capitalism and become crooks because they are taught the only way business makes money is crooked so they seek to avenge their unemployability through their own crookedness. The universities consider real jobs and competition beneath them, so they want their little sissies to live off grants, even in the hard sciences or business. How many of their engineering professors have Professional Engineering certification? Almost none! They love foreign students because they slave up and don't expect professors to actually work for the tuition, like American students do. No middle class parent should consider sending their kids there, because these schools will destroy your entire family. The only schools that understand middle-class values are for-profits. Middle class parents foolish enought o buy into the Ivy League dream die way too young.


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