A good companion book to Isaacson's is The Laws of Simplicity (2006) by John Maeda. Consider his ten laws of simplicity:
- Reduce - - The simplest way to achieve simplicity is through thoughtful reduction.
- Organize - - Organization makes a system of many appear fewer.
- Time - - Savings in time feels like simplicity.
- Learn - - Knowledge makes everything simpler.
- Differences - - Simplicity and complexity need each other.
- Context - - What lies in the periphery of simplicity is definitely not peripheral.
- Emotion - - More emotions are better than less.
- Trust - - In simplicity we trust (Jobs would probably love this one).
- Failure - - Some things can never be make simple.
- The One - - Simplicity is about subtracting the obvious, and adding the meaningful.
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