Tuesday, March 13, 2012

Demographic Depression and Waffle Irons

In this particular case, the term refers to the recent drop (2008, 2010, 2011) in the number of households created, even as the U.S. population continued to grow.  The cause is the slow economy and soaring unemployment among the young.  New households drive economic growth - - for cars, houses, furniture, washing machines, and waffle irons.  From pillows to desks - - houses and apartments need stuff.  Lots of stuff.

Our current economic cycle has not and will not produce a national cultural shift - - young adults hate living with their parents, especially in the third bedroom in the basement.  When the rebound picks up strength, just think about the huge amount of pent up demand currently watching TV with mom and dad.

Keep an eye on the waffle iron index.

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